Hello! I'm Shooka, a Product & Experience Designer
living in Toronto, ON

I deliver engaging user experiences and data-driven user-centric interactive solutions, am skilled in research, managing complex design projects in agile environment, and harnessing user testings to optimize user experiences. I am deeply passionate about bridging the gap between user needs with business goals with a focus on integrating new technologies.

Who’s behind all the work?

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My work skills

UI/UX Design - Portfolio X Webflow Template

UX Design

I create effective solutions to the problems uncovered by user research and turn the ideas and solution to wireframes, prototypes and pixel-perfect UI.

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User Research

Early on the product design cycle, I use a variety of both quantitative and qualitative research methods, like interviews, surveys, secondary and competitor research to figure out the most important user needs and pain points.

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Product Management

By managing project scope, timelines, resources, and stakeholder communication, I ensure not only a timely delivery but also that the end product aligns with user needs and project objectives, enhancing the overall user experience and meeting business goals.

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User Testing

My design process involves continuous testing. By testing and validating the designs I make sure how effective the solutions are before handing off the designs to a product development team.

Brand Design - Portfolio X Webflow Template

UI Design

With an excellent knowledge of UI design principles and best practices, I can create design systems and style guides ensuring that the user's interaction with digital interfaces is intuitive, efficient, and aesthetically pleasing.

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Communication

Working alongside developers and the marketing teams, I can create multiple test plans and wireframes and rounds of A/B testing, to ensure the product is the most relevant, cost-effective and functional.

Interested in working together? Get in touch today.